PRIVATE POLICY

 

Last updated: [11/07/26]

At Four19, your privacy matters. This Privacy Policy explains what information we collect, why we collect it, how we use it and the choices you have regarding your personal information.

By using our website or applying for coaching, you agree to the practices described in this Privacy Policy.

1. Who We Are

Four19 is an online coaching service providing personalised fitness and movement coaching.

Data Controller

Ben Marcussen

Trading as Four19

Email: ben@four19.fit

Website: www.four19.fit

2. Information We Collect

Depending on how you use our website or coaching services, we may collect the following information.

Information you provide

  • Full name

  • Email address

  • Telephone number

  • Home address (where required)

  • Date of birth

  • Emergency contact details

  • Coaching application responses

  • Training goals

  • Exercise history

  • Lifestyle information

  • Exercise videos

  • Progress photographs

  • Messages sent during coaching

  • Payment information (processed securely by Stripe)

Health Information

To provide safe and effective coaching, we may collect information relating to your health, including:

  • Medical conditions

  • Previous injuries

  • Current pain or limitations

  • Medications

  • Physical Activity Readiness Questionnaire (PAR-Q)

This information is only collected where necessary and is treated with additional care due to its sensitive nature.

Information collected automatically

When you visit our website, we may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Operating system

  • Website usage

  • Pages visited

  • Time spent on pages

  • Cookies and similar technologies

3. How We Use Your Information

We use your information to:

  • Respond to enquiries

  • Assess coaching applications

  • Deliver personalised coaching

  • Create training programmes

  • Monitor your progress

  • Communicate with you

  • Process payments

  • Improve our services

  • Improve our website

  • Send marketing communications where you have chosen to receive them

  • Comply with legal obligations

We only collect information that is necessary for these purposes.

4. Our Lawful Basis for Processing

Under UK GDPR, we process your information because:

  • You have given your consent.

  • Processing is necessary to perform a contract with you.

  • Processing is necessary to comply with legal obligations.

  • Processing is necessary for our legitimate business interests, provided these do not override your rights.

Health information is processed only where necessary for the safe delivery of coaching and with your explicit consent.

5. How Your Information Is Stored

We take reasonable steps to protect your personal information from unauthorised access, loss or misuse.

Your information may be securely stored using trusted third-party providers including:

  • Squarespace (website hosting)

  • Everfit (online coaching platform)

  • Stripe (payment processing)

  • Google Workspace (email)

  • Google Analytics (website analytics, where enabled)

We only work with service providers who take appropriate measures to protect your information.

6. Payments

Payments are processed securely through Stripe.

Four19 does not store your full debit or credit card details.

Please refer to Stripe's own Privacy Policy for further information about how payment information is handled.

7. Marketing

If you choose to receive marketing communications, we may occasionally send updates, coaching information or news relating to Four19.

You can unsubscribe at any time using the link included in our emails or by contacting us directly.

8. Cookies

Our website uses cookies to improve your experience and understand how visitors use the site.

Cookies may be used to:

  • Remember your preferences

  • Improve website performance

  • Analyse website traffic

  • Support advertising campaigns where applicable

You can manage or disable cookies through your browser settings.

9. Sharing Your Information

We do not sell your personal information.

We may share your information only where necessary with trusted providers who help us operate our business, including:

  • Everfit

  • Stripe

  • Google

  • Squarespace

Information may also be disclosed where required by law.

10. How Long We Keep Your Information

We only keep your information for as long as necessary.

Typical retention periods include:

  • Coaching applications: up to 12 months

  • Coaching records: up to 6 years after coaching ends

  • Marketing records: until you unsubscribe

  • Website analytics: according to the settings of the relevant provider

Where legally required, some records may be retained for longer.

11. Your Rights

Under UK data protection law, you have the right to:

  • Access your personal information.

  • Correct inaccurate information.

  • Request deletion of your information.

  • Restrict how your information is used.

  • Object to certain types of processing.

  • Withdraw consent where processing relies on consent.

  • Request a copy of your data.

To exercise any of these rights, please contact us using the details below.

12. Third-Party Websites

Our website may contain links to other websites.

We are not responsible for the privacy practices of those websites and encourage you to read their own privacy policies.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be published on this page together with the updated revision date.

14. Contact Us

If you have any questions regarding this Privacy Policy or how your information is handled, please contact:

Four19

Email: ben@four19.fit

Website: www.four19.fit